Live online web training and web coaching

LIVE online sales training & sales coaching

Strengthen the performance of your sales and distribution team on specific topics in sales

Porsche Holding

Individual or team coaching

We only train and coach what your sales and distribution team really needs

“Live online sales training” tailored to your company goals and industry specifications with accompanying implementation cooking.

Professional and experienced salespeople don’t always need sales training that lasts several days.

You would like to take up answers to specific questions or topics that you encounter in the course of your sales talks, in face-to-face meetings or in online video meetings.

Experienced salespeople know exactly what they need, want to optimise or want to improve and are therefore understandably reluctant to take several days of sales training on topics that they already know.

Based on our 31 years of experience in the field service “on the job”, we know that a sales team or individual salesperson only wants and needs precise answers and different approaches to solutions.

Strengthening individual topics in the sales pitch and improving them selectively is the key to more success in sales and distribution.


Our goal: 

To carry out sales training and sales coaching, which achieve visible and measurable results and continued success for every participant,resulting in an excellent return on investment.

About us:

FROSCHARFF was founded 31 years ago by experienced entrepreneurs, sales managers and successful salespeople from the field and works for sole proprietorships, small and medium-sized businesses and large companies at home and abroad.

Individual or team coaching

Which topic would you like to optimize in your team?

Full diaries at
new and existing customers

Together with your team, we increase the number of sales discussions with decision-makers at new and existing customers.

Increase completion rates, increase incoming orders

How your sales team increases completion rates and incoming orders through well-structured and target-focused sales talks.

Up-Selling & Cross-Selling

Increase the chances of higher order values per salesperson through active and skilful up- and cross-selling.

Skillfully master
benefit-selling & story-telling

A key success factor in sales talks, for example in selling high-quality products / services.

Active lead generation in the field sales force

How you can make new customer acquisition for your sales team much more efficient and productive in order to generate more leads.

Structured follow-up
on offers

How to "accelerate" the decision-making process for new and existing customers without being intrusive and concluding deals more quickly.

Framework agreements and annual contracts

Conclude lucrative framework agreements and annual contracts with new and existing customers. A win-win situation on both sides.

Price increases and price adjustments

How to communicate price adjustments smartly and highlight the associated "benefit" for the customer accordingly.

Delivery problems
Leasing how to cope well

How to retain orders from new and existing customers in the event of delivery problems and delays.

Monitoring & controlling of your own sales pipeline

Increase the efficiency and productivity of your sales / distribution team through successful monitoring and controlling of the sales pipeline.

Elevator pitch:
highlight USPs and benefits

How to awaken interested in a more in-depth sales talk within 60 seconds.

How to create the right connection with the customer

"Profiling": communication and the assessment of the person opposite you. How to create the "chemistry" in the sales pitch.

Extract from our letters of reference

What our customers say

A sales training with a lot of insight and practical experience, which was tailored to the respective requirements of the sales force. As a result, we were able to exceed sales and deadline quotas over a long period of time - despite many challenges during this time.

Stefan Abel
Stefan Abel

Of all the sales training and sales coaching for field staff that I know of and that I have attended or made available to my employees over the course of my long career, your sales coaching with subsequent implementation coaching is the most efficient method of actually achieving success!

Othmar Köpf, ppa.
Sales manager Avenarius Agro

The sales training was precisely tailored to our company and is an absolute must-have! Problems with new customer acquisition, up-selling and cross-selling are a thing of the past. These trainers & coaches are right in the thick of it. We recommend.

Alexander Koblinger, MS
Head Sommelier Döllerer Stammhaus, Service & Quality Manager Döllerer Weinhaus

With a structured and precisely tailored sales coaching, we were able to increase our sales significantly within a few weeks. Encouraged and mutually motivated by a significantly higher order intake, significantly more efficiency was brought into the sales system!

Dr. Oliver Sauer
Managing Director Grabner Instruments

As a newcomer to the field service, it was initially difficult to acquire new customers and further expand existing customers assigned to me. Thanks to this sales coaching, I was able to make significantly more appointments and significantly increase my completion rate.

Dominik Tomic
Field sales force, STARA electrical wholesaling

Thanks to the tailor-made sales coaching, we were able to achieve our sales targets very quickly throughout Europe, both in the market launch phase of our products and in the establishment and expansion of dealer relationships. It was also remarkable for me to see how the years of experience in sales and the professionalism of the coach have helped us enormously. "

Georg Kiesenhofer, BCs
Managing Director, GK medical product advice

This sales training was terrific and we really recommend it. Our sales coach paid special attention to our individual needs and picked me up immediately with his dynamism. Through this sales coaching by FROSCHARFF in the field service, successes based on new customers and the increase in sales were quickly visible. Many thanks for everything!

Tanja Wörle
Field sales force, Weinhaus Döllerer

Very professional, refreshing and implementation-oriented management training and sales coaching. The trainers and coaches from FROSCHARFF are very practice-oriented, respond intensively to questions from the participants and also provide on-the-job support at any time. Thanks a lot for this!

DI Erwin Hauser
Dipl. Ing. Erwin Hauser, BSc
Head of Drive Technology, TAT

your advantages

Together towards the goal

through our unmistakable and proven success model to achieve visible and measurable success for your team and your company.

through accompanying implementation coaching “on the job” and the active participation of our team in order to achieve the common goals.

In Austria we are now considered to be the pioneers and experts in sales and distribution coaching with accompanying implementation “on the job”.

Keynote speakers for trainers, coaches and consultants in the DACH region.

Successful sales and management trainers in the DACH region are continuously coached by us.

Even after the training / coaching, we will take care of your team for a further 6 months free of charge and without obligation on all issues relating to what has been learned and measures that have been worked out for specific industries.

Schrack technology

Contact us

free initial consultation | request further information