Sales trainer

SALES TRAINERS & SALES COACHES

Sales trainer:
Training and coaching with visible and measurable results

We will achieve your sales and distribution goals together with your team.

ABB logo in grey font on a white background.
Krohne company logo in black lettering on a white background.
Illy logo with stylized lettering on a grey background.
Schrack Seconet logo in black lettering on a light background.
Stara logo in black and grey lettering on a white background.
Black Hilti logo on a white background, consisting of the lettering 'HILTI'.
Swarovski logo featuring a swan motif in grey lettering.
Black and white Pirelli logo on a grey background.
Porsche Holding logo in black lettering on a white background.
Manner brand logo in black lettering on a grey background.

Goals and visions

Sales trainers with one goal:
to achieve visible and measurable success for your company

Sales and distribution staff are our passion: They guarantee our future!

Visible and measurable successes together with your sales and Achieving sales team goals is what motivates us every day.

Our goal as Sales trainer: To conduct sales training and sales coaching that achieves visible and measurable results, ongoing success and an excellent return on investment for your company. 

Why did we, as sales trainers, decide to do this?

Entrepreneurs and sales managers repeatedly confirm that traditional training courses are of little use if it is not ensured that what has been learned is actually successfully implemented "on the job".

Sales and distribution staff say that many sales trainers do not address the real concerns of the participants or their goals and objectives. of the company are.

Over 31 years ago, we therefore asked ourselves the following question:

„"What could practical sales and distribution training look like that benefits every employee, every manager – in short, the entire company and ultimately every customer?"“

The result is the first tailor-made sales training and sales coaching with accompanying implementation coaching "on the job".

Our sales trainers ensure that your goals and plans are successfully implemented "on the job" together with your team. 

FROSCHARFF was founded by experienced entrepreneurs, sales managers and successful salespeople with practical experience.

Our Sales trainer We train and coach sole proprietorships, small and medium-sized enterprises as well as large companies in the DACH region.

Languages: German, English, French.

Sales training and sales coaching

Services in the areas

Field service
Sales & Distribution

How to increase the closing rate of each individual employee in your sales and distribution field service, thereby increasing sales and contribution margins.

Office staff
Inbound & Inside Sales

How to generate revenue through active selling in inbound and inside sales, and generate further leads and qualified appointments for your field sales force.

Sales management
Monitoring & Controlling

Increase the efficiency and productivity of your sales team in the office and field through successful monitoring and controlling of the appointment and sales pipeline.

Sales Management
as a trainer & coach

How to elevate the performance of every single sales representative, both in the office and in the field, to a new level and manage your team even more successfully. Sales managers as sales trainers and coaches.

Customer service
Technicians & Fitters

Technicians and installers are an untapped sales resource. Actively sell additional products and generate new projects and leads for the field sales force. Our sales trainers
with customer service experience.

retail
Shops and branches

Don't miss any more opportunities on the sales floor. Actively and effectively offer and sell higher-value goods and complementary products through your sales team. Business owners and branch managers as sales trainers and coaches.

Achieved together: Excerpt

Excerpt of successful sales training and sales coaching programs

Georg Kiesenhofer, BCs
Georg Kiesenhofer, BCsManaging Director, GK Medical Device Consulting
„"Thanks to the tailored sales coaching, we were able to achieve our sales targets very quickly, both during the market launch phase of our products and in establishing and expanding dealer relationships across Europe. It was also remarkable for me to see how the coach's years of experience in sales and his professionalism helped us tremendously."“
Othmar Köpf, ppa.
Othmar Köpf, ppa.Sales Management, AVENARIUS AGRO
„"Of all the sales training and sales coaching programs for field staff that I have attended or provided to my employees over the course of my long career, your sales coaching with subsequent implementation coaching is the most efficient method for actually achieving success! Top sales trainer."“
Stefan Abel
Stefan AbelSales Engineer, TAT TECHNOM DRIVE TECHNOLOGY
""A sales training program with a great deal of insight and practical experience from the sales trainers, tailored to the specific needs of the field staff. As a result, we were able to exceed our sales and appointment rates for a considerable period, despite many challenges during this time.""
Dr. Oliver Sauer
Dr. Oliver SauerManaging Director, GRABNER INSTRUMENTS
„"Through structured sales training tailored precisely to our needs, we were able to significantly increase our revenue within just a few weeks. Spurred on and mutually motivated by a considerably higher order volume, we brought significantly more efficiency to our sales system!"“
Dominik Tomic
Dominik TomicSales force, STARA electrical wholesaler
„"As a newcomer in field sales, it was initially difficult to acquire new customers and further develop the existing customer base assigned to me. Thanks to this sales training, I was able to schedule significantly more appointments and considerably increase my closing rate. Excellent sales trainer!"“
Alexander Koblinger, MC
Alexander Koblinger, MCHead Sommelier Döllerer Stammhaus & Quality Manager
„"The sales training was precisely tailored to our company and is an absolute must-have! Problems with acquiring new customers, upselling, and cross-selling are a thing of the past. These sales trainers and coaches are right in the thick of it. Highly recommended.""
Tanja Wörle
Tanja WörleSales force, Döllerer wine house
""This sales training was fantastic and I highly recommend it. Our sales coach really focused on our individual needs and his dynamic approach immediately resonated with me. Thanks to this field sales coaching from FROSCHARFF, we quickly saw results in new customers and increased revenue. Thank you so much for everything!""
DI Erwin Hauser, BSc
DI Erwin Hauser, BScHead of Drive Technology & Sales Management, TAT Drive Technology
„"Highly professional, refreshing, and results-oriented leadership training and sales coaching. The trainers and coaches at FROSCHARFF are very practical, address participants' questions thoroughly, and provide ongoing support on the job. Thank you so much!"“
Kevin Kamenar
Kevin KamenarSales force, STARA electrical wholesaler
„"Thanks to this sales training, I now present myself much more confidently to new and existing customers. My wishes and specific sales questions were always addressed. I can highly recommend the sales trainers from FROSCHARFF."“

their advantages

Together towards the goal

Immediately visible and measurable results

through our distinctive and proven success model to achieve visible and measurable success for your team and your company.

Fast Return on Investment (ROI)

through accompanying implementation coaching „on the job“ and active participation of our team to achieve the common goals.

Experts in sales training & coaching for 31 years

We are now considered pioneers and experts in sales and distribution coaching in Austria, with accompanying implementation "on the job".

Our clients include well-known sales trainers.

Successful sales and management trainers in the DACH region are among our clients and work with us on various projects in a respectful partnership.

Further successes even after training

We will continue to support your team free of charge and without obligation for a further 6 months after the training / coaching, answering questions about the learned material and industry-specific measures. 

Keynote Speakers

Keynote speakers for trainers, coaches and consultants in the DACH region.

Languages: German, English, French.

 

Excerpt from our service repertoire: Individual or team coaching

Would you like to optimize specific topics within your team?

Sales trainers and sales coaches with one goal: visible and measurable success for your team and your company.

Full schedules
for new and existing customers

Together with your sales team
We increase the number of qualified sales conversations with decision-makers.

Professional
Upselling & Cross-selling

Increase the order volume
per customer, through active and skillful
Upselling and cross-selling.

Increase closing rates, boost order intake

How your sales team can increase closing rates and order intake through well-structured and goal-focused sales conversations.

Elevator pitch: Presenting USPs and benefits

How to generate interest for a more in-depth sales conversation within 60 seconds.

Mastering Benefit Selling & Storytelling

A key success factor in sales conversations, for example, to sell high-value products/services.

Efficient
Following up on offers

How to "accelerate" the decision-making process with new and existing customers without being pushy and to complete it more quickly.

Monitoring & controlling of the sales pipeline

Increase the efficiency and productivity of your sales team through successful monitoring and controlling.

Finishing techniques
in sale

Successful closing techniques, the successful salesperson. What lies behind objections and how to deal with them.

Framework and annual agreements

Conclude lucrative framework agreements and annual contracts with new and existing customers. A win-win for both sides.

Active lead generation
in the field

Efficient and proven methods,
to generate significantly more qualified leads and receive recommendations.

Mastering delivery delays skillfully

How to retain orders from new and existing customers in the face of delivery difficulties and delays.

Price increases or price adjustments

Communicate price adjustments intelligently and highlight the associated "benefit" for the customer.

Logo of Robel, a railway technology and services company.
Logo of Rodenstock, a company for optical products and glasses.
Caparol logo featuring a stylized elephant and a paintbrush in its hand.
Trane air conditioner in grey color with a compact design and a round fan grille.
Avenarius Agro logo with stylized lettering and geometric design.
Schrack Technik logo in black lettering on a white background.
Trzesniewski logo with the slogan 'The Unspeakably Good Bread Rolls'.
ThyssenKrupp logo in black and white with geometric symbol and lettering.
Logo of the Würth Group in black and white, consisting of the lettering 'Würth'.
Dichtomatik logo with the slogan 'New. Strong. New.' in black lettering.

Contact us

Free initial consultation | Request further information