Sales coaching for experienced sales and distribution staff in the field

Individual coaching & individual TRAINING for sales & distribution

Strengthen the performance of individual employees in your sales team

Schrack technology


Target and needs-oriented individual coaching:
Sales training with accompanying implementation

Strengthening your own performance and improving it selectively is the key to more success in sales.

In our individual coaching for new or experienced employees in the field sales force, we only coach what you really need and accompany you “on the job” until the desired goals are achieved.

Normal operation or home office. With visible and measurable results.

FROSCHARFF works for sole proprietorships, small and medium-sized businesses as well as large companies in the DACH region.

Individual coaching

Visible and measurable success in sales and field sales

Tailor-made sales and distribution coaching with accompanying implementation coaching “on the job”

Define goals together

Accompanying implementation coaching

Visible and
measurable success

Examples of possible coaching topics

Which topics would you like to optimize?

  • Full diaries: home office or normal operation
  • Expansion of the existing sales volume with existing customers
  • Placing additional products or services into your portfolio with existing customers, even though the customer appears to be “married” to the competition
  • Elaborate and train the “elevator pitch” – generate interest in 60 seconds and highlight the USP of the company / product
  • Up-selling: offering and presenting higher quality products / services accordingly.
  • Cross-sellling: Skilfully mastering the sale of additional products / services
  • “Down-Selling”: the art of strategic selling
  • “Profiling”: communication and the assessment of the other person
  • Presentation skills: cleverly introduce “benefit-selling” and “story-telling”
  • How shopping “ticks”
  • The Most Successful Sale Closing Techniques
  • Conduct price negotiations effectively and smartly
  • Targeted follow-up on offers and closing deals
  • and much more!


More exciting trainings & coachings

If the "spark" does not jump, you will not close. How to create a connection and good "chemistry".

Successful follow-up calls for open offers

When will the decision be made, who will make it and how does the decision-making process work. No more endless follow-up and uncertainty.

Increase the number of qualified appointments with decision-makers: normal operation or home office.


Customer testimonials

Dominik Tomic
Dominik TomicSales representative, Fa. STARA Elektrogroßhandel GmbH
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“As a newcomer to the field service, it was initially difficult for me to acquire new customers and further expand the existing customer pool assigned to me. But ever since I received a tailor-made sales coaching session from FROSCHARFF, I have made significantly more appointments and have gained confidence in giving sales talks, which has increased my completion rate enormously. A coaching that really brings results. Thanks very much!"
Mario Knapp
Mario KnappManaging Director, Fa. Nedis GmbH Austria
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“Everyone is unique and you conveyed this feeling to every single participant. Never before have we had such experienced sales coaches and such great results! The investment has paid off several times over within a very short timespan. We would like to express our extraordinary thanks to you for this. We look forward to further cooperation."
Manuel Schmid
Manuel SchmidSales, Fa. HC-Electric
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“With your sales training tailored to our industry with accompanying implementation coaching, we were able to acquire strategically valuable customers within a very short timespan and significantly increase our sales. Thank you for the extraordinary support!"
Porsche Holding

Contact us

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