Shop coaching

Shop coaching for retail and wholesale trade

Increase sales through the active sale of higher-value goods and add-on sales on the sales floor.“

ABB logo in grey font on a white background.
Krohne company logo in black lettering on a white background.
Illy logo with stylized lettering on a grey background.
Schrack Seconet logo in black lettering on a light background.
Stara logo in black and grey lettering on a white background.
Black Hilti logo on a white background, consisting of the lettering 'HILTI'.
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Black and white Pirelli logo on a grey background.
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Goals and visions

Increase customer traffic and boost sales on the "floor".

Many salespeople don't actively approach customers about products or add-ons and behave too passively towards them. By missing this opportunity, they lose guaranteed sales every day.

But how do you make this fact clear to an employee?

Therefore, based on our many years of experience in the retail sector, we have developed a special "shop coaching" program which will significantly increase your sales staff's confidence in active yet sophisticated sales within a very short time and will visibly and measurably increase sales.

FROSCHARFF has been working for sole proprietorships, small and medium-sized enterprises as well as large companies at home and abroad for 31 years.

together with their team

Increase in sales per square meter in the retail and wholesale trade

Increase sales on the "floor"

Together with your sales team, we increase the active sale of higher-value goods and add-on sales on the sales floor – in-store, online, or through proactive customer service.

Increasing customer traffic

Based on our 31 years of experience in the field, we have developed a methodology to increase customer traffic directly and measurably.

Increased revenue per employee

After just a few hours of customized sales training with accompanying on-the-job implementation coaching, you can see visible and measurable success in your team.

ACHIEVED TOGETHER

Customer testimonials from successfully implemented shop coaching programs

Stefan Ostermann
Stefan OstermannManaging Director, Know-how "To the Polar Bear""
""Your relaxed yet highly professional approach to leading the sales coaching sessions has enabled us to create a new and shared foundation for our sales team. The regular coaching sessions have made a significant contribution to the positive sales performance we see today across all product categories.""
Werner Schultes
Werner SchultesManaging Director, Hartmann Textile Care
„"Even during the planning phase, I was impressed by your approach to problems and the way you develop solutions. What's particularly remarkable about your work is that our employees received sales tools that they could immediately put into practice. While not everything should necessarily be expressed in monetary terms, I can assure you that choosing your company has already paid off many times over.".
Mag. Jürgen Steinkogler
Mag. Jürgen SteinkoglerManaging Director, Dichotomous
""They have played a key role in establishing important components for increasing customer satisfaction within our company. Through the development of practical tools and the accompanying coaching of our sales team, sales figures increased more than expected within a short period of time!""
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Caparol logo featuring a stylized elephant and a paintbrush in its hand.
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Avenarius Agro logo with stylized lettering and geometric design.
Schrack Technik logo in black lettering on a white background.
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Contact us

Free initial consultation | Request further information